Current Market Conditions

We regularly update this section to provide you with the most up-to-date analysis of the Cape Coral real estate market and surrounding areas.

Attention Sellers:  Properties are selling in today’s market! Baby boomers, retirement, job relocation, sunshine and water are bringing people to Southwest Florida at the rate of about 1,000 per month. Sunshine and water will always appeal to buyers. So, as you can see, there is bait in the water, you just have to get them to bite.

We’ve all been swayed by the rapid appreciation in 2004-2005. In the last two years the Cape Coral real estate market has been experiencing a downward transition. Nevertheless, you’ll be happy to hear that property values are still higher than values prior to the rapid boom of 2004.

However, large inventory of homes have been on the market for long periods of time so the best thing you can do if you’re selling in this market is to make your house stand out! You’ll need help to do that so let’s consider some of the most important items effecting how your house will sell.

First to consider – current market conditions.

• Now that southwest Florida is past it's rapid growth period, we need to refocus on real estate as a long-term investment. Although this market is not a market for quick flips, if you purchased your property prior to 2003 there is still plenty of money to be made. If you purchased when prices were inflated, it’s not worth trying to sell your property in this market unless you absolutely have to and even then you might be forced to take a loss.

Second, is pricing.

• We know that sellers cringe at the thought of this subject but there’s no single factor as important as getting the price right the first time. “Let’s put it on the market at a higher price and see what happens” thinking will not work in this market. There are so many similar properties on the market that if your price isn’t right to attract buyers, they have plenty other ones to choose from.
• A long-term real estate investment can be very rewarding. For example: Take a home purchased in 1999 for $125,000. If you were to deal with a stockbroker or banker, you would be asking a decent rate of return on your money. If you agreed that 6% was a good rate of return, then your house should be worth $199,222 compounded or roughly $200k. That’s $75,000 return in just 7 years – not bad and in many cases probably a little better depending on upkeep and maintenance. The trick is to take your fair and equitable profit and move on because remember… you’re going to buy (with the help of a knowledgeable realtor) with the same formula.

Third, your property has to shine!

It has to be better than the other hundreds of homes on the market just like yours. We offer many tips the pros use to unlock your home's hidden potential.

Tips for Sellers           Our Custom Marketing Plan